By early 2023, Carrie had hit a plateau. Her solo content was polished, but subscribers were retention-challenged. The market was saturated with solo models. Carrie realized that to break through the $100k/month ceiling, she needed a foil—someone who could amplify her energy rather than overshadow it.
Carrie and Rodrigo have been coy. In a rare interview with Insider (June 2024), Carrie stated: "What we have on camera is 100% real. Off camera, we are business partners who love and respect each other deeply. The lines blur, and we let the fans believe what makes them happy."
Rodrigo added: "We are not here to sell a lie. We sell a fantasy that is built on genuine friendship. If it were fake, the camera would catch it."